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Course Information

SOCIAL MEDIA MARKETING (BUS 203)

Term: 2024-25 Academic Year Fall Semester

Faculty

Karen M. Hillyer
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Description

This course is designed to allow the student to create a Social Media Marketing (SMM) plan applying demographic data, instructor feedback, and industry best practices as a guideline. Students incorporate analysis and shared class resources to analyze current business practices. Critical thought is promoted to construct creative and dynamic solutions for business products and issues.